Wednesday, August 28, 2013

FINAL: Pitch

Adobo Jerky - from the Island of the Philippines

Adobo is the most popular dish in the Philippines: it is chicken or pork marinated in vinegar, salt, garlic, pepper, soy sauce and other spices. This dish has a crowd-pleasing garlicky flavor and is quite on the salty side therefore it is traditionally eaten with rice.

The main reason why this dish is a favorite for all is the intensity of it's taste. The marination process usually lasts up to three days for the meat to fully absorb each spice. You are getting the bitterness of the vinegar, the saltiness for the soy sauce, salt, & garlic, & even the mild spiciness of the pepper. All flavors are prominent and distinguishable.

This jerky will be made out of this award-winning recipe but dried to create the perfect bar snack. It goes well with strong liquors with it's steak-like taste but also compliments beers for it's firm salty character.

This snack could even be used as an extraordinary garnish to drinks like the "Bloody Mary". That in itself could turn the drink into a special tribute to the hero of the story. Instead of just a "Bloody Mary" it could be the "Champion's Blood". That will entice men into ordering the drink (to boost their ego) and it would be a great way for them to taste the snack and be drawn into it.

There are many ways this snack could emphasize your experience at a bar. It's not just a snack to accompany your drink, it's an explosion of flavor in your mouth with every single bite.

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